Social media can be an effective way for you to generate more traffic and attract more prospects. But managing all the content across different the different social media networks can be time-consuming, and it can be difficult to keep consistent with posting content. 

Some of our users log into each separate network (i.e. Twitter, LinkedIn, Facebook, Google+) individually and post content including Voodoo videos. This can work for some businesses, especially if you are used to logging into each network daily.  But most people get busy and stop sharing content on a consistent basis.  
 
There are tools available for social media to help you stay organized and consistently post to multiple networks. Social media management tools can assist you with curating, scheduling and reposting content on a daily basis across all the different networks. You can login and schedule all of your posts out for a month (or any timeframe). You can quickly share your posts across different networks on different days and times.  

Of course, there are many tools available.  If you simply google social media management tools you will see many different options. Some of these options are even free and some have upgraded features that are only a few dollars a month. I'm just going to talk about two of the options available for you, but I highly suggest reviewing much more to determine which one will best meet your needs. 

Hootsuite
Hootsuite is used my many Voodoo clients. You can use Hootsuite to follow other sources on social media, allowing you to easily share content across your networks. You can also post your own original content, including videos from Voodoo. It allows you to schedule your posts and also search across the different networks. 

Buffer
Buffer is another popular tool used by many Voodoo clients. Buffer is very similar to Hootsuite, but it also has an auto-scheduling feature that will auto-schedule your posts for optimal times. It also has a re-buffer feature allowing you to repost your most popular content. 

If you want to be more active on social media, we highly suggest using a social media management tool.

Resources for you to start learning more about these tools:  

From Social Media Examiner, 5 Social Media Management Tools to Save Time:  
https://www.socialmediaexaminer.com/5-social-media-management-tools-to-save-time/

Voodoo QuickTip Blog Posts: 
Best Practices for Posting to LinkedIn
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-LinkedIn.aspx

Best Practices for Posting to Twitter
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-Twitter.aspx

New Thumbnail Images for Posting Voodoo Videos to Social Media 
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-Twitter.aspx

5 New Tech Upgrade Video Teasers 
http://www.voodooviral.com/Tips/post/5-new-Tech-Upgrade-Teaser-Videos-now-in-your-Voodoo-account.aspx

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LinkedIn is a social networking site aimed specifically at the business community. It's the world's larget professional networking with hundreds of millions of members. If you want to expand your business' reach and connect with prospects and customers, LinkedIn is a great choice.

This QuickTip covers best practices for posting Voodoo content to LinkedIn. FYI — there are many online resources about the best ways to use LinkedIn, but here are some suggestions for Voodoo users: 

What to Post
Unlike Twitter, your posts on LinkedIn can contain up to 1300 characters or five lines of text. But like Twitter, don't make your posts all about you. The content you share should at least 2/3 helpful content and no more than 1/3 promotional content. It's easy to find or "curate" helpful content to share with your followers. Tools like Buzzsumo can help identify the most popular content by topic. 

Be Consistent 
Post frequently and consistently. We recommend using a social posting tool like Hootsuite or Buffer which allow you to post to multiple social media feeds simultaneously and schedule your posts in advance. Buffer offers a "rebuffer" feature where you can re-post past content with a single click.

Best Times to Post
According to SproutSocial, the best times to post on LinkedIn: 

• Tuesday through Thursday are the most recommended days to post
• Noon and 5 p.m. Tuesday through Thursday are the most optimal times to post
• Least optimal posting times include every day from 7 p.m. to 6 a.m.
• Least optimal posting days include Saturday and Sunday
• Safe to post 8 a.m. to 5 p.m. on weekdays

Share Videos Our most important tip is to share high quality content — content your connections will find helpful to their business success. It's okay to post some promotional content aimed at new prospects. Voodoo's exclusive prospecting videos are ideal for this purpose, particularly the Tech Upgrade teaser videos now available in Voodoo telecom accounts.

These  extra-short videos are specially designed for posting to social media and driving traffic to you and your website. The videos are about 2/3 informational and 1/3 promotional in and of themselves, so they're generally perceived as a "soft sell" by people who watch them. Your prospects (and existing customers) quickly discover how costly it is to use old communications technology in today's customer-centric business environment.

Tracking the Number of Click-Throughs

Want to track how many people watch the videos you post on LinkedIn and other social networking services?  It's easy. Just QuickSend yourself a Voodoo campaign and create your post using the video link it generates. Learn how with Voodoo Feature #502 - How to Post Trackable, Personalized Videos on Your Social Media Accounts.

What are you waiting for? Login to your Voodoo account and review your video library for what you'd like to use on LinkedIn. There is a lot of engaging content in your Voodoo account and unlimited ways to utilize it on social media.

Build Campaigns, Quick Tip, Social Media social media, LinkedIn

Twitter is a prominent social media platform well-known for its ability to reach large groups in real-time. It can be surprisingly effective for businesses seeking to expand their reach and connect with prospects and customers.

This QuickTip covers best practices for posting Voodoo content to Twitter. FYI — there are tons of online resources about the best ways to use Twitter, but below are some key recommendations for Voodoo users: 

What to Tweet
Each tweet can have a maximum of 140 characters, so always keep your messages short and concise. Don't make your tweets all about you. Instead, tweet at least 2/3 helpful content and no more than 1/3 promotional content. It's easy to find or "curate" helpful content to share with your followers. Tools like Buzzsumo will help you find the most popular content by topic. 

Be Consistent 
Post frequently and consistently. We recommend using a social posting tool like Hootsuite or Buffer which allow you to post to multiple social media feeds simultaneously and schedule your posts in advance. Buffer offers a "rebuffer" feature where you can re-post past content with one click.

Best Times to Tweet 
According to SproutSocial, the best times to post on twitter: 

• Monday Through Thursday are the best days to post
• Thursday is the single best day to post
• Noon on Thursday is the most active time in the week
• Safe to post on any weekday between noon and 3 p.m.
• Early mornings and late nights are the least optimal posting times

Share Videos Our most important tip is to share high quality content — content your followers will find helpful to their business success. It's okay to post some promotional content aimed at new prospects. Voodoo's exclusive prospecting videos are ideal for this purpose, particularly the Tech Upgrade teaser videos now available in Voodoo telecom accounts.
These  extra-short videos are specially designed for posting to social media and driving traffic to you and your website. Prospects who watch them quickly discover how costly it is to use old communications technology in today's customer-centric business environment.

Use Images to Draw Attention 
According to Twitter, Tweets with photos receive an average 35% boost in Retweets. That means driving more eyeballs to your content, and more prospects learning about the products and services your company offers. Voodoo offers thumbnail images free of charge right here. These images are generally unnecessary for Facebook and LinkedIn, which pull video thumbnails automatically. However, the images are important to increase engagement when posting Voodoo videos to Twitter.

Click here for Hootsuite's handy cheat sheet on best image sizes for each social network. Make sure to size images appropriately for best results. 

Tracking the Number of Click-Throughs
Want to track how many people watch the videos you post on each social networking service?  It's easy. Just QuickSend yourself a Voodoo campaign and create your post using the video link it generates. Learn how with Voodoo Feature #502 - How to Post Trackable, Personalized Videos on Your Social Media Accounts.

What are you waiting for? Login to your Voodoo account and review your video library for what you'd like to use on Twitter. There is a lot of engaging content in your Voodoo account and unlimited ways to utilize it on social media.

If you have any questions about using Voodoo with social media, feel free to contact us at support@voodooviral.com.  

twitter, social media

Want to get even greater results from your Voodoo account? 

We all have witnessed the massive growth of social media.  Has your business taken the plunge?  Social media can be a cost-effective way to promote and grow your business.  But creating content to "feed the beast" of social networks can be overwhelming and time consuming. 

Voodoo's mission is to help our customers accomplish more with less effort. This Voodoo feature helps you do that by leveraging Voodoo in your social media feeds. 
 
You can post a link to any video in your Video Library on LinkedIn, Facebook, twitter and more. You can promote your business and get your content noticed.  With the new paid "boosting" options on Facebook and Linkedin, you can pay a little to escalate how often and where your special posts appear.

Just before I wrote this, I easily posted a status update to my LinkedIn account, then tweeted the same post within a few moments.  Both posts link directly to one of the videos in my Voodoo account.  

 
Bonus: Want to track how many people watch each video you post on each social networking service?  Just send yourself a Voodoo campaign and create your post using the video link it generates.


Voodoo Feature #502 - How to Post Trackable, Personalized Videos on Your Social Media Accounts

Business Builder Users:

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