Social media can be an effective way for you to generate more traffic and attract more prospects. But managing all the content across different the different social media networks can be time-consuming, and it can be difficult to keep consistent with posting content. 

Some of our users log into each separate network (i.e. Twitter, LinkedIn, Facebook, Google+) individually and post content including Voodoo videos. This can work for some businesses, especially if you are used to logging into each network daily.  But most people get busy and stop sharing content on a consistent basis.  
 
There are tools available for social media to help you stay organized and consistently post to multiple networks. Social media management tools can assist you with curating, scheduling and reposting content on a daily basis across all the different networks. You can login and schedule all of your posts out for a month (or any timeframe). You can quickly share your posts across different networks on different days and times.  

Of course, there are many tools available.  If you simply google social media management tools you will see many different options. Some of these options are even free and some have upgraded features that are only a few dollars a month. I'm just going to talk about two of the options available for you, but I highly suggest reviewing much more to determine which one will best meet your needs. 

Hootsuite
Hootsuite is used my many Voodoo clients. You can use Hootsuite to follow other sources on social media, allowing you to easily share content across your networks. You can also post your own original content, including videos from Voodoo. It allows you to schedule your posts and also search across the different networks. 

Buffer
Buffer is another popular tool used by many Voodoo clients. Buffer is very similar to Hootsuite, but it also has an auto-scheduling feature that will auto-schedule your posts for optimal times. It also has a re-buffer feature allowing you to repost your most popular content. 

If you want to be more active on social media, we highly suggest using a social media management tool.

Resources for you to start learning more about these tools:  

From Social Media Examiner, 5 Social Media Management Tools to Save Time:  
https://www.socialmediaexaminer.com/5-social-media-management-tools-to-save-time/

Voodoo QuickTip Blog Posts: 
Best Practices for Posting to LinkedIn
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-LinkedIn.aspx

Best Practices for Posting to Twitter
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-Twitter.aspx

New Thumbnail Images for Posting Voodoo Videos to Social Media 
http://www.voodooviral.com/Tips/post/Best-Practices-for-Posting-to-Twitter.aspx

5 New Tech Upgrade Video Teasers 
http://www.voodooviral.com/Tips/post/5-new-Tech-Upgrade-Teaser-Videos-now-in-your-Voodoo-account.aspx

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LinkedIn is a social networking site aimed specifically at the business community. It's the world's larget professional networking with hundreds of millions of members. If you want to expand your business' reach and connect with prospects and customers, LinkedIn is a great choice.

This QuickTip covers best practices for posting Voodoo content to LinkedIn. FYI — there are many online resources about the best ways to use LinkedIn, but here are some suggestions for Voodoo users: 

What to Post
Unlike Twitter, your posts on LinkedIn can contain up to 1300 characters or five lines of text. But like Twitter, don't make your posts all about you. The content you share should at least 2/3 helpful content and no more than 1/3 promotional content. It's easy to find or "curate" helpful content to share with your followers. Tools like Buzzsumo can help identify the most popular content by topic. 

Be Consistent 
Post frequently and consistently. We recommend using a social posting tool like Hootsuite or Buffer which allow you to post to multiple social media feeds simultaneously and schedule your posts in advance. Buffer offers a "rebuffer" feature where you can re-post past content with a single click.

Best Times to Post
According to SproutSocial, the best times to post on LinkedIn: 

• Tuesday through Thursday are the most recommended days to post
• Noon and 5 p.m. Tuesday through Thursday are the most optimal times to post
• Least optimal posting times include every day from 7 p.m. to 6 a.m.
• Least optimal posting days include Saturday and Sunday
• Safe to post 8 a.m. to 5 p.m. on weekdays

Share Videos Our most important tip is to share high quality content — content your connections will find helpful to their business success. It's okay to post some promotional content aimed at new prospects. Voodoo's exclusive prospecting videos are ideal for this purpose, particularly the Tech Upgrade teaser videos now available in Voodoo telecom accounts.

These  extra-short videos are specially designed for posting to social media and driving traffic to you and your website. The videos are about 2/3 informational and 1/3 promotional in and of themselves, so they're generally perceived as a "soft sell" by people who watch them. Your prospects (and existing customers) quickly discover how costly it is to use old communications technology in today's customer-centric business environment.

Tracking the Number of Click-Throughs

Want to track how many people watch the videos you post on LinkedIn and other social networking services?  It's easy. Just QuickSend yourself a Voodoo campaign and create your post using the video link it generates. Learn how with Voodoo Feature #502 - How to Post Trackable, Personalized Videos on Your Social Media Accounts.

What are you waiting for? Login to your Voodoo account and review your video library for what you'd like to use on LinkedIn. There is a lot of engaging content in your Voodoo account and unlimited ways to utilize it on social media.

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Voodoo just created a new video tool to generate leads and increase sales through video marketing. Login now and you'll find 5 new Tech Upgrade teaser videos in your account.

These extra-short videos are specially designed for posting to social media and driving traffic to you and your website. Prospects who watch them quickly discover how costly it is to use old communications technology in today's customer-centric business environment. 

All 5 teasers are quick attention grabbers with an entertaining payoff — and they're all under 22 seconds long: 

Map vs GPS:  Old vs. New Business Technology (:15) Is Your Business Phone Costing or Making You $$$:  Importance of a Business Phone Upgrade for Profitability (:16) Don't Work Blind:  New Technology gives your the Insight to Earn More (:16) The Old Technology Time Bomb:  Old Phone Systems are Ready to Explode (:18)  Don't Let Someone Eat Your Lunch:  Business Competition requires Quick Response (:21)

Is Your Business Phone Costing or Making You $$$

You can post these as often as you like in your twitter, LinkedIn and/or Facebook feeds. Just grab a link from your Video Library, write a little something fun and post. The videos play in your customized frame with your logo and contact information, so all viewer response comes straight to YOU.

Twitter posts will get even more engagement if you also add a thumbnail to you post. We've created thumbnail images for each video and you can grab them here: https://www.dropbox.com/sh/h57d1qii07h444e/AACDj2t9KAhrl6SxVTFHbJo-a?dl=0

For more information on posting to social media, and tracking the number of views your videos receive, check out our blog post:  Voodoo Feature #502 - How to Post Trackable, Personalized Videos on Your Social Media Accounts

These Tech Upgrade teasers are one more competitive advantage you get from Voodoo — and nowhere else. Now you can use super-short-form video in your social media to generate:

 Higher Click-Through Rates (CTR)
 Higher Engagement Rates
 Higher Conversion Rates

All 5 videos are ready to use right now! 

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We've all witnessed the massive growth of social media. Has your business taken the plunge?  Social media can be a cost-effective way to promote and grow your business. But creating content to "feed the beast" of social networks can be overwhelming and time consuming. In this Voodoo QuickTip we talk about how to use your Voodoo custom-framed video content, along with images (that we now provide to you) to boost social media engagement and drive traffic to your website. 

Voodoo QuickTip #712: Thumbnail Images for Posting Voodoo Videos to Social Media and Websites 

As a Voodoo user, you can post links to your co-branded and personalized videos on Facebook, LinkedIn and Twitter. This helps you build traffic, engagement, fans, connections and followers. You can see exactly how many people clicked through to watch from each post, and you're likely to be surprised at the high view rates.

Check out this Voodoo QuickTip on How to Post Trackable, Personalized Videos to Your Social Media Accounts.

Now that you know you can easily post a link to any video in your Video Library on LinkedIn, Facebook, Twitter, let's talk about how (and why) to add still thumbnail images to your social posts. Adding an image is one of the best ways to increase engagement with social media followers (clicks, retweets, shares, replies, comments).

According to Twitter, Tweets with photos receive an average 35% boost in Retweets. That means driving more traffic to your content, and more potential prospects learning about the products and services your company offers. 

You can also leverage Voodoo videos by posting them on your company website. Adding video to your website can increase your SEO rankings, and drive more traffic to your site.  The most flexible way is to place a small thumbnail image from the video on your website.  Link the thumbnail to one of your Voodoo videos.  When visitors click-through, they'll see a full-size version of the video playing in your company's custom frame. 

Read more about posting videos to your website in this QuickTips blog post: Using Customized Video on Your Website. 

To help Voodoo users save time with social posts and website galleries, we've created a standard set of images for our Exclusive Telecom Prospecting Videos.  



Click here to access our dropbox folder and download the image thumbnails.

We've also created a set of thumbnail images for Mitel videos.  Click here to access these images. 



eVideo Launcher and Business Builder users, start posting Voodoo videos to your social media accounts and install them on your website using the images we've created for you.

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Voodoo's mission is to help our customers accomplish more with a lot less effort. As your Voodoo Video Library grows, you will have additional opportunities to attract prospects using targeted, interactive content. And it's so important to know that these videos can easily be used for so much more than email...

We are currently hard at work improving our video library but in the meantime you can still easily post your Voodoo videos to your social media accounts, your website and even your email signature. No matter where you choose to use them, your videos will play in your custom-branded, personalized frame with your contact info and response link at the bottom.  If you’re using the full version of Voodoo, your video pages can even include your Digital Business Card and photo.

Read our Voodoo QuickTips Blog post on, How to Post Trackable, Personalized Videos on your Social Media Accounts. 

Why not use your OWN customized videos to engage visitors and generate more leads from your website, read more on Using Customized Videos on Your Website. 

Or simply promote your business by Enhancing Your Email Signature with Voodoo Video. 

Take advantage of this content that is already available to you.  Check out these Voodoo QuickTip Blog posts, and if you have any questions on other ways to leverage video, please just give us a call. 

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