This Voodoo feature is a jump-starter and a time-saver — the easiest way to upload your email contacts into Voodoo. 

If you store email address books in more than one place, you're not alone.  Most people have separate personal and professional address books, both locally on their PC and in the Cloud. 

Now you can access common email address books from within your Voodoo account and import contacts directly.  No export-to-import, no field mapping, no pesky csv files — just a few simple steps and you're done.

Voodoo Feature - Import Contacts Directly from Your Address Book

Here's what you do:

eVideo Launcher Users:

1) Step 1: Choose your campaign

2) Step 2:  Choose Recipients, select I want to import contacts from address book and name your contact list

3) Click the Import Contacts from my Address Book button

4) Select your email provider from the list.  If asked, Allow Access. 

5) Your contacts will appear in a checklist.  You can select All or None with the checkbox at the upper left, or select individual contacts.

6) Click Next to import your selected contacts.  It only takes a few seconds!

Campaign Manager Users:

1) Click into the Contact Lists feature.

2) Click Add a New Contact List or Manage Contacts to add contacts to a list that already exists. (Bonus: contacts added to a pre-existing list are automatically de-duplicated.)

3) Select Import Contacts from my Address Book.

4) Select your email provider from the list. If asked, Allow Access.

5) Your contacts will appear in a checklist.  You can select All or None with the checkbox at the upper left, or select individual contacts. 

6) Click Next to import your selected contacts.  It only takes a few seconds!
 

Campaign Manager and eVideo Launcher users can access this feature right now by logging into your Voodoo account. (It works equally well on a Mac or PC.)

Business Builder, Contact / Database Lists, eVideo Launcher, New Feature import, contacts, address book, gmail, yahoo mail, hotmail, aol, plaxo, msn, outlook

Many marketers simply send out a single email message to their contact list and hope for the best. But according to BtoB Online, the average open rate for marketing emails is 19.7%.  Would you like to reach more of the 80+% that didn't open your email?  Voodoo can easily help you do just that. 

Voodoo has a builti-in feature allowing you to copy the contacts that haven't opened your email into a list—either creating a new list or adding them to an existing list.  This means you can send a second email to these contacts, and increase your overall open rate percentage. 

Here's how easy it is...

Voodoo Feature #584 - Copy Contacts to a List for Remarketing

Both eVideo Launcher and Business Builder users can easily copy contacts that haven't opened an email into a list.

1)  Login to your Voodoo account

2)  Access My Reports

3)  Select the Campaign/Email you would like to send again to the unopeners  

4)  Click the Unopened statistic which will take you to all the subscribers who have not opened your email

5)  Click the Copy to Contact List button

6)  Select Existing Contact List or New Contact List.  When naming your new list be descriptive (i.e. Campaign Name - Unopened or Campaign Name - Round 1 Unopened)

7)  Click Ok and your contacts are now in the list.

Optimization Tip: Sending a second email to your contacts that haven't opened one of your emails gives you a perfect opportunity to do some optimization testing.  With the second email you can change the subject line or any of the content in your email to test if it increases your open and/or click rates.

Contact / Database Lists, eVideo Launcher, New Feature, Quick Add & Send, Business Builder copy contacts, remarketing

Voodoo tracks and stores Optouts (unsubscribes) automatically, so as long as you’re broadcasting your email campaigns from Voodoo, you never need to worry about this.  You don’t even have to update your records.

If you must synchronize Optouts between multiple email systems, you might occasionally want to export Optouts from Voodoo.

Here’s how (it's actually easier than it sounds):

In your Voodoo Campaign Manager:

•  Select Contact Lists

•  Click Manage Contacts for the list you want (probably your Master List, or perhaps a particular campaign list)

•  Click the "Optout" column header (probably twice) until all the contacts with Optouts checked appear at top of list

•  At bottom right of the resulting list, click Show # (and choose the closest option to the number of opt outs so all Optout contacts are visible)

•  At top left of list, click the selection box next to First Name.  This selects all of the visible contacts. 
  

•  Select or deselect contacts as needed so you have only Optout contacts selected.

•  Now choose Export selected contact(s) to Excel (option near bottom of page) and you’re done.
  

By the way, in the resulting Excel spreadsheet, you'll see the Optout column will have a TRUE label showing the contact has opted out.

Business Builder, Contact / Database Lists, New Feature export optouts

Do your contact lists often contain more than 1,000 opt-in recipients? 

Follow these tips to avoid headaches and maximize results!

Voodoo is a departure from most other commercial email broadcasting services—and the differences offer superior, True Personalization™ of your outgoing campaigns.

We don’t brand your “From” address with our company name, the way other large email services do. (They do this primarily for their own protection, with the convenient advantage that it puts their company name in the address line of every outgoing email from every one of their customers—it’s great advertising for them!)  

Using Sender Policy Framework and other advanced techniques, Voodoo sends your campaigns from the actual email address entered on your account’s Personal Settings page.  Your Voodoo emails are really from YOU, and that’s all your prospects and customers see.  

Why is True Personalization important?

It’s a key reason why Voodoo campaigns generate measurably higher response and click-through rates. For individual accounts, if contacts have already approved you as a sender, they don’t have to re-approve messages you send from Voodoo.  

  
Are their any challenges to this approach?
Only one—it prevents Voodoo from automatically scrubbing your lists of undeliverables— the ones you send to dead mailboxes or where the filters simply won’t let anything through. With Voodoo, undeliverables get returned to YOU, not us.  (We cannot and do not intercept emails being returned to you for obvious reasons.)

Handling Large-Scale Broadcasts

To avoid potential floods to your personal email in-box, we recommend that you set up a unique email address/account specifically for larger Voodoo campaigns. Set up a smart folder in Outlook (or other email client) to capture these undeliverables. It’s usually as easy as creating a simple multi-criteria rules, as shown below:

Once your campaign has been sent for at least a week, you are welcome to provide these returned emails to Voodoo for parsing and scrubbing. NOTE: This is usually only necessary on the first couple of broadcasts.  Yes, it adds a manual step, but the True Personalization of outgoing campaigns is worth it!

Business Builder, Contact / Database Lists, Deliverability, eVideo Launcher, Quick Tip Undeliverable, Undeliverables